When buying a diamond engagement ring, consumers are faced with three main options.
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We’ve been thinking about how to take microscopic videos for a while now, but we couldn’t because we didn’t know how to, or have the proper equipment.
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The Ideal-Scope sales system consists of the Ideal-Scope, Ideal-Light and two cubic zirconias – one ideal cut and one cut very deep.
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It’s fairly common nowadays for valuations to come with engagement rings and other jewellery, but usually they have some huge, seemingly meaningless value on them.
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In Australia at least, foreign transactions done on most credit cards, attract an average of 1.5%, plus an extra 1% on top of that.
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The Ideal-Scope is a handy little tool that can be used and bought by diamond dealers and consumers alike.
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With the Australian Dollar buying well above 80 US cents, now has never been a better time to buy a diamond.
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With a lot of commotion surrounding laser inscription in the past few months, it is important to step back and have a think about the effect and effectiveness of laser inscription.
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In the 1990s, when the De Beers’ monopoly was still going strong, critics of De Beers, especially Edward Jay Epstein, claimed that De Beers was artificially inflating diamonds and creating a myth that diamonds are rare through controlling the supply chain and clever advertising.

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Within any industry or scientific field, there will be certain things that are universally accepted as fact and things that are by enlarge controversial and largely disagreed upon
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